Sponsor Prospectus
Email Name |
Number Sent |
Open Rate |
Click-Through Rate |
Bounce Rate |
|---|---|---|---|---|
| Invitation | 10,785 | 33.23% | 21.69% | 4.93% |
| Registration Confirmation (Advance and on site) |
5,706 | 62.58% | 22.59% | 2.28% |
| Online Access to Notes Available | 3,992 | 63.00% | 33.71% | 0.68% |
| Event Reminder | 4,760 | 61.07% | 24.17% | 0.38% |
| Post-Event Feedback | 4,945 | 51.53% | 31.20% | 0.63% |
| Total Sent / Averages | 30,188 | 54.28% | 26.67% | 1.78% |
| Global Benchmarks 1 | 24.88% | 4.06% |
1. According to GetResponse's Email Marketing Benchmarks report.
| Number of Unique Users | 3,316 |
| MVC App Adoption Rate | 52% |
| Industry Average Adoption Rate 2 | 48.5% |
| Session Engagement 3 | 114,000 |
| Speaker Engagement | 3,660 |
| Total Engagement | 170,000 |
| Industry Average Per-Event Engagement 2 | 23,969 |
| Banner Impressions / Taps | 299,000 / 270 |
| User Contributions | 18,000 |
| Minutes Open | 134,000 |
| Session/Speaker Surveys Completed | 3,640 |
| Overall Evaluations Submitted | 384 |
2. According to CrowdCompass' Mobile Event App Benchmark Report.
3. Engagement refers to the number of related actions, including viewing a company profile or session, adding a session to their personal schedule, taking notes, completing a survey, sharing to social media, posting images, etc.
Attendees who rated the 2019 MVC mobile app as good or excellent.
“ The MVC app was great tool to use to help plan which sessions to attend.”
“I loved having the notes on the app ahead of time.”
“The online mobile app was very helpful in keeping my scheduled lectures organized.”
“The online app was very user-friendly and seamless.”
Sponsor Prospectus